The global variable data printing market was valued at USD 11.8 billion in 2018 and is expected to reach USD 27.5 billion in 2026, growing at a CAGR of 16.4% during the forecast period.
Variable data printing is essentially a form of digital printing which includes tailor-made on-demand printing that uses elements such as text, graphics, and images. These elements can be changed from one printed piece to the next.
Variable Data Printing Market Segmentation |
|
| By Product | 1. Release Liner |
| 2. Linerless | |
| By Composition | 1. Facestock |
| 2. Topcoat | |
| By Printing Technology | 1. Thermal Transfer |
| 2. Direct Thermal | |
| 3. Electrophotography | |
| 1. Inkjet | |
| By End-use Industry | 1. Food & Beverages |
| 2. Healthcare | |
| 3. Others | |
| By Region | 1. North America (US and Canada) |
| 2. Europe (UK, Germany, France and Rest of Europe) | |
| 3. Asia Pacific (China, Japan, India and Rest of Asia Pacific) | |
| 4. Latin America (Brazil, Mexico and Rest of Latin America) | |
| 5. Middle East & Africa (GCC and Rest of Middle East & Africa) | |
The growth of the variable data printing market is primarily driven by the advantages offered by this technology in terms of continuous operation. Moreover, growth in the manufacturing industry and pharmaceutical production is fuelling the industry growth. The variable data printing is witnessing elevated demand from the food & beverage industry, owing to the growing focus on brand identity.
The release liner segment expected to dominate the market throughout the forecast period
Based on product, the global variable data printing market has been segmented into release liner, and linerless. The release liner of Variable data printing accounted for approximately 57% of the share in the global variable data printing market in 2018.
While linerless accounted highest CAGR of around 19% in the global variable data printing market during the forecast period. Linerless is widely adopted for its cost-effectiveness.
Based on composition, the facestock segment is expected to grow at a CAGR of around 12% throughout the forecast period
Based on composition, the market has been segmented into facestock and topcoat. The facestock composition segment accounts of the largest share in the market and are expected to grow at a CAGR of around 12% during the forecast period.
Based on printing technology, the inkjet printing technology segment is expected to grow at a CAGR of around 18% throughout the forecast period
Based on printing technology, the market has been segmented into thermal transfer, direct thermal, electrophotography, and inkjet. The inkjet printing technology segment led the market and it is anticipated to grow at highest CAGR of around 18% during the forecast period.
Based on end-use industry, the food & beverage segment is expected to dominate during the forecast period
Based on end-use industry, the market has been segmented into food & beverage and healthcare among others. The food & beverage segment accounts of the largest share in the market and held for more than 40% of the total market in 2018. The major factors that are driving the growth of this segment are the rising demand for product differentiation and demand for adding aesthetic appeal to the products in food and beverage industry across developing countries such as India, China, and Malaysia.
Asia-Pacific to dominate the variable data printing market throughout the forecast period
Asia-Pacific accounted for nearly 38% share of the global Variable data printing market in 2018 and is expected to dominate the market throughout the forecast period. The rapid growth in the food & beverage sector in emerging economies such as China and India are one of the major driving factors for the region in the global market. Major players are investing substantially in Asian countries. While Europe is expected to hold the highest CAGR in the global market during the forecast period.
Company Profiles and Competitive Intelligence:
The major players operating in the global Variable data printing market are Avery Dennison (U.S.), HP Inc. (U.S.), 3M Company (US), Xerox Corporation (U.S.), Canon Inc. (Japan), R.R. Donnelley & Sons Company (U.S.), Quad/Graphics Inc. (U.S.), Cenveo, Inc. (U.S.), Mondi Plc. (South Africa), and WS Packaging Group, Inc. (U.S.) among others.
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TABLE OF CONTENT
Chapter 1 Executive Summary
1.1. Market Summary
1.1.1. Global Variable Data Printing Market, 2016-2026, (USD Million)
1.2. Market Snapshot: Global Variable Data Printing Market
1.3. Market Dynamics
1.4. Global Variable Data Printing Market, by Segment, 2018
1.4.1. Global Variable Data Printing Market, by Product, 2018, (USD Million)
1.4.2. Global Variable Data Printing Market, by Composition, 2018, (USD Million)
1.4.3. Global Variable Data Printing Market, by Printing Technology, 2018, (USD Million)
1.4.4. Global Variable Data Printing Market, by End Use Industry, 2018, (USD Million)
1.4.5. Global Variable Data Printing Market, by Region, 2018 (USD Million)
1.5. Premium Insights
1.5.1. Variable Data Printing Market In Developed Vs. Developing Economies, 2018 vs 2023
1.5.2. Global Variable Data Printing Market: Regional Life Cycle Analysis
Chapter 2 Market Dynamics
2.1. Market Overview
2.2. Market Drivers
2.2.1. Increase in demand from food & beverage sector
2.2.2. Increased focus on aesthetic appeal of products
2.3. Market Restraints
2.3.1. Development of innovative substitute printing technology
2.3.2. High cost of raw material
2.4. Market Opportunities
2.4.1. Development of digital printing technology
2.5. Industry Value Chain Analysis
2.6. Pricing Analysis
2.7. Porter’s Five Forces Analysis
Chapter 3 Global Variable Data Printing Market, by Product
3.1. Market Overview, by Product
3.1.1. Global Variable Data Printing Market, by Country, 2016-2026 (USD Million)
3.1.2. Incremental Opportunity, by Product, 2018
3.2. Release Liner
3.2.1. Global Variable Data Printing Market, by Release Liner, 2016-2026, (USD Million)
3.3. Linerless
3.3.1. Global Variable Data Printing Market, by Linerless, 2016-2026, (USD Million)
Chapter 4 Global Variable Data Printing Market, by Composition
4.1. Market Overview, by Composition
4.1.1. Global Variable Data Printing Market, by Composition, 2016-2026 (USD Million)
4.1.2. Incremental Opportunity, by Composition, 2018
4.2. Facestock
4.2.1. Global Variable Data Printing Market, by Facestock, 2016-2026, (USD Million)
4.3. Topcoat
4.3.1. Global Variable Data Printing Market, by Topcoat, 2016-2026, (USD Million)
Chapter 5 Global Variable Data Printing Market, by Printing Technology
5.1. Market Overview, by Printing Technology
5.1.1. Global Variable Data Printing Market, by Printing Technology, 2016-2026 (USD Million)
5.1.2. Incremental Opportunity, by Printing Technology, 2018
5.2. Thermal Transfer
5.2.1. Global Variable Data Printing Market, by Thermal Transfer, 2016-2026, (USD Million)
5.3. Direct Thermal
5.3.1. Global Variable Data Printing Market, by Direct Thermal, 2016-2026, (USD Million)
5.4. Electrophotography
5.4.1. Global Variable Data Printing Market, by Electrophotography, 2016-2026, (USD Million)
5.5. Inkjet
5.5.1. Global Variable Data Printing Market, by Inkjet, 2016-2026, (USD Million)
Chapter 6 Global Variable Data Printing Market, by End Use Industry
6.1. Market Overview, by End Use Industry
6.1.1. Global Variable Data Printing Market, by End Use Industry, 2016-2026 (USD Million)
6.1.2. Incremental Opportunity, by End Use Industry, 2018
6.2. Food & Beverages
6.2.1. Global Variable Data Printing Market, by Food & Beverages, 2016-2026, (USD Million)
6.3. Healthcare
6.3.1. Global Variable Data Printing Market, by Healthcare, 2016-2026, (USD Million)
6.4. Others
6.4.1. Global Variable Data Printing Market, by Others, 2016-2026, (USD Million)
Chapter 7 Global Variable Data Printing Market, by Region
7.1. Market Overview, by Region
7.1.1. Global Variable Data Printing Market, by Region, 2016-2026, (USD Million)
7.2. Attractive Investment Opportunity, by Region, 2018
7.2.1. North America Variable Data Printing Market by Type 2016-2026 (USD Million)
7.2.2. North America Variable Data Printing Market by Composition 2016-2026 (USD Million)
7.2.3. North America Variable Data Printing Market by Printing Technology 2016-2026 (USD Million)
7.2.4. North America Variable Data Printing Market, by End Use Industry 2016-2026 (USD Million)
7.2.5. United States Variable Data Printing Market, 2016-2026 (USD Million)
7.2.6. Canada Variable Data Printing Market, 2016-2026 (USD Million)
7.3. Europe Variable Data Printing Market
7.3.1. Europe Variable Data Printing Market by Type 2016-2026 (USD Million)
7.3.2. Europe Variable Data Printing Market by Composition 2016-2026 (USD Million)
7.3.3. Europe Variable Data Printing Market by Printing Technology 2016-2026 (USD Million)
7.3.4. Europe Variable Data Printing Market, by End Use Industry 2016-2026 (USD Million)
7.3.5. United Kingdom Variable Data Printing Market, 2016-2026 (USD Million)
7.3.6. Germany Variable Data Printing Market, 2016-2026 (USD Million)
7.3.7. France Variable Data Printing Market, 2016-2026 (USD Million)
7.3.8. Rest of Europe Variable Data Printing Market, 2016-2026 (USD Million)
7.4. Asia Pacific Variable Data Printing Market
7.4.1. Asia Pacific Variable Data Printing Market by Type 2016-2026 (USD Million)
7.4.2. Asia Pacific Variable Data Printing Market by Composition 2016-2026 (USD Million)
7.4.3. Asia Pacific Variable Data Printing Market by Printing Technology 2016-2026 (USD Million)
7.4.4. Asia Pacific Variable Data Printing Market, by End Use Industry 2016-2026 (USD Million)
7.4.5. China Variable Data Printing Market, 2016-2026 (USD Million)
7.4.6. Japan Variable Data Printing Market, 2016-2026 (USD Million)
7.4.7. India Variable Data Printing Market, 2016-2026 (USD Million)
7.4.8. Rest of Asia Pacific Variable Data Printing Market, 2016-2026 (USD Million)
7.5. Latin America Variable Data Printing Market
7.5.1. Latin America Variable Data Printing Market by Type 2016-2026 (USD Million)
7.5.2. Latin America Variable Data Printing Market by Composition 2016-2026 (USD Million)
7.5.3. Latin America Variable Data Printing Market by Printing Technology 2016-2026 (USD Million)
7.5.4. Latin America Variable Data Printing Market, by End Use Industry 2016-2026 (USD Million)
7.5.5. Brazil Variable Data Printing Market, 2016-2026 (USD Million)
7.5.6. Mexico Variable Data Printing Market, 2016-2026 (USD Million)
7.5.7. Rest of Latin America Variable Data Printing Market, 2016-2026 (USD Million)
7.6. Middle East & Africa Variable Data Printing Market
7.6.1. Middle East & Africa Variable Data Printing Market by Type 2016-2026 (USD Million)
7.6.2. Middle East & Africa Variable Data Printing Market by Composition 2016-2026 (USD Million)
7.6.3. Middle East & Africa Variable Data Printing Market by Printing Technology 2016-2026 (USD Million)
7.6.4. Middle East & Africa Variable Data Printing Market, by End Use Industry 2016-2026 (USD Million)
7.6.5. GCC Variable Data Printing Market, 2016-2026 (USD Million)
7.6.6. Rest of Middle East & Africa Variable Data Printing Market, 2016-2026 (USD Million)
Chapter 8 Competitive Intelligence
8.1. Top 5 Players Comparison
8.2. Market Positioning of Key Players, 2018
8.3. Market Players Mapping
8.3.1. By Product
8.3.2. By Composition
8.3.3. By Printing Technology
8.3.4. By End Use Industry
8.3.5. By Region
8.4. Strategies Adopted by Key Market Players
8.5. Recent Developments in the Market
8.5.1. Mergers & Acquisitions, Partnership, New Product Developments
Chapter 9 Company Profiles
9.1. HP Inc.
9.1.1. HP Inc. Overview
9.1.2. HP Inc. Products Portfolio
9.1.3. HP Inc. Financial Overview
9.1.4. HP Inc. News/Recent Developments
9.2. Canon, Inc.
9.2.1. Canon, Inc. Overview
9.2.2. Canon, Inc. Products Portfolio
9.2.3. Canon, Inc. Financial Overview
9.2.4. Canon, Inc. News/Recent Developments
9.3. 3M Company
9.3.1. 3M Company Overview
9.3.2. 3M Company Products Portfolio
9.3.3. 3M Company Financial Overview
9.3.4. 3M Company News/Recent Developments
9.4. Xerox Corporation
9.4.1. Xerox Corporation Overview
9.4.2. Xerox Corporation Products Portfolio
9.4.3. Xerox Corporation Financial Overview
9.4.4. Xerox Corporation News/Recent Developments
9.5. RR Donnelley & Sons Company
9.5.1. RR Donnelley & Sons Company Overview
9.5.2. RR Donnelley & Sons Company Products Portfolio
9.5.3. RR Donnelley & Sons Company Financial Overview
9.5.4. RR Donnelley & Sons Company News/Recent Developments
9.6. Mondi PLC
9.6.1. Mondi PLC Overview
9.6.2. Mondi PLC Products Portfolio
9.6.3. Mondi PLC Financial Overview
9.6.4. Mondi PLC News/Recent Developments
9.7. Avery Dennison Corporation
9.7.1. Avery Dennison Corporation Overview
9.7.2. Avery Dennison Corporation Products Portfolio
9.7.3. Avery Dennison Corporation Financial Overview
9.7.4. Avery Dennison Corporation News/Recent Developments
9.8. Quad/Graphics, Inc.
9.8.1. Quad/Graphics, Inc. Overview
9.8.2. Quad/Graphics, Inc. Products Portfolio
9.8.3. Quad/Graphics, Inc. Financial Overview
9.8.4. Quad/Graphics, Inc. News/Recent Developments
9.9. Cenveo, Inc.
9.9.1. Cenveo, Inc. Overview
9.9.2. Cenveo, Inc. Products Portfolio
9.9.3. Cenveo, Inc. Financial Overview
9.9.4. Cenveo, Inc. News/Recent Developments
9.10. Ws Packaging Group, Inc.
9.10.1. Ws Packaging Group, Inc. Overview
9.10.2. Ws Packaging Group, Inc. Products Portfolio
9.10.3. Ws Packaging Group, Inc. Financial Overview
9.10.4. Ws Packaging Group, Inc. News/Recent Developments
Chapter 10 Preface
10.1. Data Triangulation
10.2. Research Methodology
10.2.1. Phase I – Secondary Research
10.2.2. Phase II – Primary Research
10.2.3. Phase III – Expert Panel Review
10.2.4. Approach Adopted
10.2.4.1. Top-Down Approach
10.2.4.2. Bottom-Up Approach
10.2.5. Supply- Demand side
10.2.6. Breakup of the Primary Profiles
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